Publishing costs

The best self-publishing companies in 2026, compared honestly

By Prannay Kedia · Last checked · 11-minute read

For most non-fiction authors, the best self-publishing company is no company: publish on Amazon KDP yourself, free, and pay a freelance editor. One edit of an 80,000-word book costs $1,600–4,000 at EFA median rates. Pay-to-publish companies charge $999–18,599 where they publish prices. The tables compare fifteen companies on price, royalties, rights and ratings.

The best self-publishing companies compared

Rather than a top 10 best self-publishing companies list, the two tables below compare 15 companies on the same facts, all checked on 18 October 2026. Platforms let you publish free and stay the publisher. Service companies sell packages. The ratings come from ALLi's Watchdog Desk, the Better Business Bureau and Trustpilot.

Self-publishing platforms: free to start, you stay the publisher

PlatformCost to publishWhat you earnRights and ISBNALLiBBBTrustpilotBest forSourceChecked
Amazon KDP (the free route)$0Paperback: 60% of list minus print cost at $9.99 or more. Ebook: 70% at $2.99–12.99Nonexclusive; you can end it at any time. Free ISBN works only on KDPExcellent (Partner)Parent company onlyNot rated hereAmazon sales at no costKDP royalties, KDP terms18 October 2026
IngramSpark$0 setup and revisions; 1.875% market access feePrint: list price less your wholesale discount less print cost. Ebook: 85% of netFree ISBN (US) carries its "Indy Pub" imprintExcellent (Partner)A, not accredited, 122 complaints in 3 years, "Pattern of Complaints" alert1.9 from 1,646 reviewsBookstore and library orders, hardcoversRate card, BBB, Trustpilot18 October 2026
Lulu$0Print: 80% of gross profit. Ebook: 90% of profitYou "retain all rights" and are the publisher; free ISBN with global distributionExcellent (Partner)A+, accredited, 28 complaints in 3 years4.5 from 6,493 reviewsSelling direct from your own store pageLulu revenue guide, BBB, Trustpilot18 October 2026
Blurb$0: "No fees, no commission"Your markup over print cost, 100% of it on Blurb's storeYou set the price; Amazon sales only for photo booksRecommendedD-, not accredited, "Failure to respond to 3 complaint(s)"2.7 from 4,653 reviewsPhoto and coffee-table booksBlurb, BBB, Trustpilot18 October 2026
Draft2Digital$20 activation fee; $12 a year if sales stay under $100It keeps about 10% of retail; print pays about 45% of list minus print costFree ISBN; black-and-white paperbacks onlyNot ratedB, not accredited, 16 complaints in 3 years1.3 from 239 reviews (unclaimed)Ebooks sold beyond AmazonD2D FAQ, BBB, Trustpilot18 October 2026
Barnes & Noble Press$0Ebook: 70% of list. Print: 55% of list minus print cost; minimum print price $14.99Free ISBN works only on B&NNot ratedParent company onlyNot rated hereBarnes & Noble's own storeB&N royalties18 October 2026

Pay-to-publish service companies

CompanyPublished priceRoyaltyRights and ISBNSelects manuscripts?ALLiBBBTrustpilotIn five wordsSourceChecked
BookBabyNo packages; its FAQ says $2,000–7,000 typicalEbook: 100% of net. Print: 50% of retail on its own storeYou keep copyright; 24 hours' notice to leave; its ISBN or yoursNo selection step statedMixedA+, not accredited, 15 complaints4.3 from 5,499Quotes only; easy to leaveTerms, BBB, Trustpilot18 October 2026
Palmetto PublishingFrom about $1,598; no fixed tiers100% of wholesale price minus print costYou keep copyright; nonexclusive; 30 days' notice to leaveMay reject before publication; no review step describedExcellent (Partner)A+, accredited, 4 complaints4.8 from 1,164Top-rated; priced per projectTerms, BBB, Trustpilot18 October 2026
Page Publishing$4,085–8,081100% of profit until your cost is recouped, then it keeps 20¢ a bookYou keep copyright; Page Publishing is the publisher on the ISBNSays reviewers read each manuscriptWatchdog AdvisoryA+, accredited, 36 complaints2.2 from 20Recoup-first royalty; few reviewsRoyalties FAQ, BBB, Trustpilot18 October 2026
DorranceNot publishedNo percentage publishedYou keep copyright; contract terms not publishedReview routes you to services; no decline statedWatchdog AdvisoryA+, accredited, 58 complaints4.6 from 45No published prices or royaltiesFAQ, BBB, Trustpilot18 October 2026
Archway Publishing$2,599–18,59925% of retail on its own store; 10% through distribution (its FAQs differ on whether of retail or net)You keep rights; nonexclusive; ISBN registered to ArchwayScreens content for legal problems onlyCautionA+, accredited, 73 complaints (Author Solutions profile)3.8 from 452Simon & Schuster name, Author SolutionsRoyalty FAQ, BBB, Trustpilot18 October 2026
AuthorHouse$1,499–7,589Print: 25% of retail on its own store, 10% through distribution. Ebook: 50% of netRights terms not stated on its site; ISBN providedContent screen only (copyright, libel, sex, drugs)CautionA+, accredited, 73 complaints (Author Solutions profile)3.6 from 1,019Rights terms not stated onlineRoyalty FAQ, Content evaluation, Trustpilot18 October 2026
WestBow Press$2,699–8,29910% of net receipts through distribution; 25% of retail on its own storeYou keep rights and may publish elsewhere, but not with its filesContent and faith standards: authors must "profess a personal faith in Jesus Christ"CautionA+, accredited, 73 complaints (Author Solutions profile)3.9 from 905Faith standards; Author Solutions runRoyalty FAQ, Standards, Trustpilot18 October 2026
Christian Faith PublishingNo prices on its packages page100% of profit until your cost is recouped, then it keeps 50¢ a bookYou keep ownership; ISBN included, registrant not statedSays reviewers read each manuscriptWatchdog AdvisoryA+, accredited, 45 complaints2.2 from 12Recoup-first royalty; no pricesRoyalties FAQ, BBB, Trustpilot18 October 2026
Xulon PressNot published; "Request a Quote""100% of the net profit" after its distribution and printing costsYou keep copyright; leave by written notice; ISBN assigned, registrant not statedMay "decline any manuscript that does not align with our publishing guidelines"Watchdog AdvisoryNot rated, not accredited, 2 complaints (file opened 2025)Profile, no reviewsChristian books; prices by quoteFAQ, BBB, Trustpilot18 October 2026
Covenant BooksNo pricing pagePrint: about $3 a copy. Ebook: 70% of retail. It keeps 5%"All rights to your book remain with you"; ISBN obtained, registrant not statedSays it reviews each manuscript and cannot publish mostWatchdog AdvisoryA+, not accredited, 14 complaints (file opened 2026)2.4 from 11Fixed $3 print royaltyFAQ, BBB, Trustpilot18 October 2026

BBB grades and Trustpilot scores measure different things. BBB calls its grade "BBB's opinion of how a business is likely to interact with its customers", built largely from complaint history, and says "Customer reviews are not used in the letter-grade calculation." That is why a company can hold an A+ with dozens of complaints. Trustpilot shows on each profile whether the company invites customers to review, and a score from 20 reviews tells you less than one from 5,000. Read the count next to every score.

Who owns whom

Five of the brands authors compare are run by one company, Author Solutions. BBB's single Author Solutions profile lists Archway Publishing, AuthorHouse, iUniverse, Xlibris and WestBow Press among its names, and the privacy policies of AuthorHouse and Xlibris name Author Solutions as the business behind each imprint. Archway's site says "the actual services are provided by Author Solutions", and its FAQ answers "Am I being published by Simon & Schuster?" with "No." WestBow's footer says its packages are "managed by Author Solutions". AuthorHouse's about page now says it is "family-owned" and "under new family ownership", without naming the owner. Comparing quotes from two of these brands may mean comparing one company with itself.

Three more companies cluster on one street. Christian Faith Publishing and Page Publishing list 832 Park Avenue in Meadville, Pennsylvania, and Covenant Books lists 830 Park Avenue. Christian Faith Publishing and Page Publishing use the same royalty wording, and Covenant's published author agreement matches Christian Faith Publishing's. None of the three sites states a relationship.

Best self-publishing companies by need

The right company depends on what the book needs to do. These short lists use only the facts in the tables above.

Best on a budget

  • KDP: $0 to publish, and the widest reach on Amazon.
  • IngramSpark: $0 to set up, for bookstore and library orders. Use your own ISBN if the book is also on KDP.
  • Draft2Digital: a $20 activation fee, for ebooks sold beyond Amazon.

The lowest published package, Xlibris's $999 Spark plan, costs less than one EFA copyedit of an 80,000-word book ($2,400–3,200). Before you buy from cheap book publishing companies, read what a low price leaves out.

Best for Christian authors

WestBow Press publishes its prices ($2,699–8,299), which Christian Faith Publishing, Xulon Press and Covenant Books do not. Its site calls it "a division of Thomas Nelson & Zondervan" whose packages are "managed by Author Solutions", and it sets written faith standards for authors. It pays 10% of net receipts on print sold through distribution; Christian Faith Publishing pays 100% of profit until you recoup your cost, then keeps 50 cents a book. Xulon Press pays "100% of the net profit" after its costs, says it may decline manuscripts outside its guidelines, and lets you leave by written notice. ALLi rates WestBow "Caution" and the other three "Watchdog Advisory". Christian self-publishing companies, and the Christian houses that take unagented proposals, are compared in the guide to Christian publishers.

Best for memoir

A memoir printed for family and friends needs few copies and good photos. Lulu lets you sell from its store with no distribution fees and keeps 20% of gross profit on print. Blurb prints photo-heavy books, and IngramSpark offers hardcovers that bookstores can order. Before you print, how to write a memoir covers structure and length.

Best full-service

On ALLi's ratings, the top rated self-publishing companies in the tables are KDP, IngramSpark, Lulu and Palmetto, all "Excellent (Partner)". Among service companies, two stand out on the facts. Palmetto Publishing has ALLi's top rating, a BBB A+ with 4 complaints in three years and 4.8 on Trustpilot from 1,164 reviews; its license is nonexclusive and you can leave on 30 days' notice. BookBaby is rated "Mixed" by ALLi, 4.3 on Trustpilot from 5,499 reviews, and lets you leave on 24 hours' notice. Neither publishes a fixed package price.

Best for coffee table and photo books

Coffee table book publishers that print on demand in color are few. Blurb's calculator prices a 13 × 11 in. hardcover photo book of 100 pages on Premium Lustre paper at $145.20 a copy, before tax and shipping. IngramSpark's rate card puts a large premium-color hardcover of 100 pages at $16.72 to print, before shipping. The two are not like for like: Blurb's figure is the price you pay for one copy, and IngramSpark's is a print cost for a book you sell through its distribution.

Self-publishing companies to avoid

This page names no company to avoid; it lists the ratings, with dates. As of 18 October 2026, ALLi rates eight of the ten service companies above "Watchdog Advisory" or "Caution". Run the ten-minute check on any company before you sign.

  • ALLi rates Page Publishing, Dorrance, Christian Faith Publishing, Xulon Press and Covenant Books "Watchdog Advisory". It rates Archway, AuthorHouse and WestBow "Caution", noting that Author Solutions runs all three.
  • BBB lists 73 complaints in three years on the single profile that covers Author Solutions and its imprints, 58 for Dorrance, 45 for Christian Faith Publishing and 36 for Page Publishing.
  • Page Publishing scores 2.2 on Trustpilot, from 20 reviews.
  • In court, authors sued Author Solutions in New York in 2013 (James v. Penguin Group (USA) Inc.). The judge denied class certification on 1 July 2015, and the case was settled that August, Publishers Weekly reported. A second case in Indiana was dismissed with prejudice on 15 September 2015.

Low ratings also hit platforms. IngramSpark scores 1.9 on Trustpilot and carries a BBB alert for "a pattern of complaint regarding delivery and service issues"; Blurb has a BBB D- for not answering complaints. Legitimate publishing companies can still serve some authors badly, so read recent reviews for the service you plan to buy.

The free route: publish on Amazon KDP yourself

The free route costs $0 to publish and $2,704–3,851 for a lean budget with one copyedit, as worked out in what it costs to publish a book. Five steps:

  1. Open a KDP account: $0.
  2. Choose an ISBN: KDP's free one ($0, KDP only) or your own from Bowker ($125 for one, $295 for ten).
  3. Get a cover: a 99designs contest costs $299–1,199; most Reedsy cover projects cost $625–1,250.
  4. Format the interior: $0 in Reedsy Studio, $147 for Atticus or $249.99 for Vellum (Mac only).
  5. Edit: a copyedit costs $2,400–3,200 for 80,000 words at EFA median rates, and a developmental edit $3,200–4,000. What each edit costs compares rates by edit type.

Add IngramSpark, with your own ISBN, if you want bookstores to order the paperback.

FAQ

Which self-publishing company is best for a first book?

For most first books, no company: publish on KDP yourself, free, and spend on one edit ($1,600–4,000 at EFA rates for 80,000 words). If you want a company to handle production, the strongest independent ratings in the tables belong to Palmetto Publishing, as of October 2026. Compare at least two quotes in writing before you pay.

Is it better to self-publish on Amazon directly?

Usually, yes. KDP charges nothing and pays 60% of list price minus printing on a paperback at $9.99 or more. A service company adds its package price before the first sale, and some pay less per copy: Archway's royalty FAQ gives 10% of the suggested retail price on sales through its distribution channels.

What is the cheapest way to publish a book?

Publish on KDP, IngramSpark, Lulu or Barnes & Noble Press: all four charge $0. Draft2Digital charges a $20 activation fee. The cheapest published package from a service company is $999 (Xlibris), and it does not include a developmental edit at going rates.

Which companies accept non-fiction?

Every platform and service company in the tables publishes non-fiction. What differs is screening: Page Publishing says its reviewers read each manuscript, Archway screens only for legal problems, and the platforms apply their content guidelines. Publishers that turn books down are hybrids, covered in vanity press vs hybrid publisher.

Sources